| | News Release
For
Immediate Release
Contact: William Jacobson 510-651-5100 x208 DCL
Partners with Matrix Semiconductor: Taking advantage of the Mobile Trend
In the early days of personal computing, a variety of software applications
and games were sold on floppy disks, a development that led to the founding of
DisCopyLabs. As the PC industry matured, so too did the media. Floppy disks were
largely replaced by CDs and DVDs. What does the future hold for software
distribution and what media formats on the horizon should software distributors
consider? DCL believes the next major trend in media will be driven by the
increasing requirement for ever more portable devices, principally, the growth
of converged "smartphones". These "smartphones" are characterized
not only by their rich computing and graphics capabilities, but also by one very
important and unique feature, the addition of the memory card slot. We believe
it is very likely the next major removable media will be in the form of memory
cards that fit into these slots.
Industry analysts predict that the
number of "smartphones" featuring memory card slots will grow to more
than 100 million units by 2006. We believe this growth will create a major opportunity
for software publishers and developers looking for new markets for their applications
and content. The forecasted growth for wireless applications is staggering with
IDC predicting the US market alone for mobile content will surpass $5 billion
by 2007.
While the projected numbers are huge, the primary challenge
will be how companies can distribute these rich applications and content on memory
cards in a cost effective manner.
DCL has recently partnered with Matrix
Semiconductor, a company that solves this remaining hurdle. Matrix Semiconductor
has a new one-time-programmable (OTP) technology - Matrix® 3-D Memory - that
provides for very low-cost memory cards which are uniquely suited to content and
software distribution via "smartphones" and other mobile devices. Matrix
3-D Memory cards hit price points up to 50% below standard flash memory cards,
are compatible with existing devices, and offer a secure means for software and
content providers to "lock" their content onto a card. These cards have
the additional feature of being archival, permanently storing data for over 100
years - far superior to any disk or flash-based solution. Matrix 3-D Memory has
received support and investment from leaders in the mobile device and consumer
electronics markets, including Sony, Eastman Kodak, Microsoft and Nintendo.
These cards are capable of efficient mass replication. DCL, consistent with
its history, has invested in hardware and firmware upgrades which enable the company
to mass program (duplicate) these new OTP memory cards for our customers. While
small in size, these memory cards offer ever expanding capacities and options
to publishers and developers looking to bring their products to the mobile market.
For more information interested parties should contact a DCL Business Development
Manager. About DCL:
DCL is a leading provider of supply chain,
assembly, packaging and fulfillment solutions for technology industries. Customers
include electronics, software and healthcare companies. DCL is ISO 9000-2002 certified,
EDI capable, RFID ready and MRP/ERP enabled. Extensively IT driven, we offer our
customers web enabled 24/7 visibility into our system via our "eFactory"
application.
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